Gibson Launches Tony Iommi SG Special Guitar with Legendary Black Sabbath Guitarist


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Rock Cellar Magazine
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Black Sabbath guitarist Tony Iommi has linked up with Gibson guitars for the rollout of the Tony Iommi SG Special, an updated version of the SG guitar Iommi used for so many years, crafting the unique and dynamic sound that helped the band create the heavy metal genre.

Via a news release:

Tony Iommi’s iconic riffs, heavy tones, and massively influential albums created the blueprint for heavy metal and many other genres to follow. After an early accident that almost ended his career as a guitarist, Tony persevered to become universally loved and revered. And while Tony’s innovative tuning and playing styles have always been a major part of his monstrous tones, his original, heavily–modified 1964 Gibson SG Special, nick-named “Monkey” was at the center of it all.

“Recently, I was invited to Nashville by Cesar and JC who I must tell you are so enthusiastic and passionate,” explains Tony Iommi. “I had the opportunity to go to the Gibson factories, meet the people that work there, and I saw how dedicated they all are to the craft. There’s no stopping Gibson, which is great for all of us guitar players and I am pleased to now be able to share this SG guitar with a wide audience.”

“Tony Iommi is the true definition of a musical pioneer and as the architect of the Heavy Metal movement, he deserves to be celebrated at every opportunity,” says Lee Bartram, EU Head of Marketing & Cultural Influence, Gibson Brands. “With this guitar, Gibson USA has created the ultimate tribute to an icon resulting in a very cool Gibson SG suitable for all genres of music.”

The Tony Iommi SG Special is available now — starting at $2,399.


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