Discontent with the compression required by current digital audio formats such as MP3s, .FLAC, .OGG, lossless, and other blahblah-named media, Neil Young is working on a “sound alternative.” (Yeah, the quotes are ours.)
News has come out that Young has secured trademarks on various names for a new file-type: “21st Century Record Player,” “Earth Storage,” “Storage Shed,” “Thanks For Listening” and…”SQS” (Studio Quality Sound), which we’ll affectionately call.. SASQUATCH. (We’ll take half the proceeds; you’re welcome, Neil)
From Young’s official documents submitted to the United States Patent and Trademark Office these, um… NY3s… make this claim:
Audio and video recordings featuring music and artistic performances; high resolution music downloadable from the internet; high resolution discs featuring music and video of music and artistic performances; pre-recorded digital media containing audio and video recordings featuring music and artistic performances for storage and playback
Uh, well that should about cover it. While he’s at it, there’s a WHEEL THAT NEEDS REINVENTING!
More from a press statement released this week:
Young is also personally spearheading the development of Pono, a revolutionary new audio music system presenting the highest digital resolution possible, the studio quality sound that artists and producers heard when they created their original recordings.
“Spearheading Pono” is a lot sexier sounding than merely laying claim to new ways to interpret sound waves. More news on Ponohontas as we hear it.